Whenever you use a headline in your written work, e.g. articles, make sure it is relevant to the content.
Headlines that are deliberately misleading, just to gain attention, frustrate the reader and are detrimental to the credibility of the author. Would you do business with someone who tricks you into reading something?
The best time to write a headline is after you have written the content for your piece. You will then be able to write a headline that is relevant to the bulk of the content, capturing the general theme.
Creative but honest headlines are great, misleading or off track headlines are time wasters.
About Me
- Shandel's Proofreading Services
- Sydney, NSW, Australia
- Shandel is a proofreader and copy writer.
Friday, October 22, 2010
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment